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It appears when your customers are searching or browsing the search network, YouTube and the web. Maximize your marketing budget with automated Google Ads solutions.
Google Ads (formerly Google Adwords) is a service and program of the Google company that is used to offer sponsored advertising to potential advertisers.
Google Ads sponsored ads appear as follows:
On the results page (SERP: search engine results pages) along with natural or organic search results. Up to 4 ads are shown at the top and up to 3 at the bottom of the page, they differ from the organic results because they include the legend "Ad" in black next to the visible URL.
For Google Ads, this area is called the Search Network and Search Network Partners, including other Google-related sources.
In areas of web pages, in the form of banners, which can be images, videos or text. This is known by web page builders like Google Adsense. Google shares the revenue from this type of advertising with the owners of the web pages. In Adwords, this area is called the Display Network. Ads are more flexible than Search Network text ads. Ad types include images, dynamic banners, videos, rich media, etc.
